One Second

Have you heard Miller High Life is planning to run an ad during the Super Bowl that is one second long? That is not a typo…one SECOND. The astronomical cost of a Super Bowl ad might be the driving force behind deciding to only pay for a second of air time but what a genius idea. Heck, they’re already creating a buzz and getting free advertising…even before the ad airs. Give that ad man a raise.

So what will Miller High Life do with their one second? Maybe take a sip from a Miller High Life beer can while flashing the product name? You better not sneeze…’cause you’ll blink and miss it. And don’t even think of looking down to scoop into that taco dip. Even though they can’t say much in one second…it’s all about the subliminal messages anyway.

Remember the subliminal messages the Beatles were embedding in their music? Okay, you might be too young, but that was the buzz back in the day. The song “I’m So Tired” from The Beatles (The White Album) had the words “Paul is a dead man” embedded in it. If you played the song backwards gnidaer peek you would hear that message.

Subliminal messages are very powerful. Maybe that explains whenever I see a Dunkin Donuts I can’t help but go straight to the drive-thru window and order up…the new flatbread combo.

And that definitely explains the reason whenever I’m in the supermarket….why I find myself fighting the urge to yip, lick my chops, and roll over…when I see a box of Beggin’ Strips. Now I’ll have to fight the urge to bring home a six pack of Miller High Life…with my box of Cheerios.

I hate to tell you this…but I have hidden a subliminal message in this blog. From this day forward…it will be hard for you to resist the strong urge…to keep reading Kat’s blog.